About me

Business strategy sets the direction. Marketing and communications connect that direction with markets, customers and people.

I am a strategic marketing and management consultant with more than 25 years of international experience across technology, industry and supply-chain services. Through Klatt Marketing, I advise B2B organisations on market positioning, marketing strategy, communications and marketing transformation, alongside providing interim leadership.

My work starts with your business objectives: understanding your markets, identifying customer value and establishing the priorities that marketing and communications need to address.

International leadership experience

Before establishing my consulting practice, I held senior leadership roles at DHL Supply Chain, thyssenkrupp Materials Services, G DATA, Avnet and VONQ.

At DHL Supply Chain, I developed the global B2B marketing and brand strategy in line with corporate objectives. My remit included market research, sector positioning, public relations and internal communications. I led an international marketing organisation of more than 50 people through direct and indirect reporting lines and aligned Marketing and Corporate Communications around “One Voice to the Customer”.

At thyssenkrupp Materials Services, I led global brand and marketing communications, established brand governance across business units and regions, and advanced digital marketing capabilities. As Product Owner for strategic digital initiatives, I introduced Scrum and OKRs to strengthen prioritisation and collaboration.

At G DATA, I led marketing and communications across the cybersecurity portfolio, working with Product Management and Market Research on portfolio, pricing and go-to-market decisions. At Avnet, my EMEA responsibilities included collaboration with Global Corporate Communications on M&A communications, investor-related communications and cross-border integration.

As Global Head of Marketing and a leadership-team member at VONQ, I connected marketing with commercial priorities, developed customer-informed demand generation and supported CEO visibility through PR and thought leadership.

How I work

I combine market insight, strategic judgement and practical delivery. Working with executives and specialist teams, I develop recommendations, positioning and communication frameworks that connect business priorities with customer and stakeholder needs.

My approach is collaborative: understand the challenge, establish a shared direction, define the right scope and turn decisions into action. Depending on the assignment, my contribution ranges from strategic advice and defined deliverables to interim marketing and communications leadership.

I draw on experience in market research, brand and product strategy, marketing governance, MarTech and performance management. Generative AI supports my research and content workflows, with editorial judgement, brand consistency and quality remaining essential.



Current focus

I currently support a European electricity transmission group with strategic positioning, stakeholder communications and communications supporting the adoption of a digital platform for mission-critical applications.

Business understanding and international perspective

I hold a Diplom-Kauffrau degree specialising in Marketing and an MBA. My career includes roles in Germany, Norway and Australia, alongside regional and global leadership responsibilities. I work fluently in English and German.